In this blog on Social Intrapreneurship, John Evoy of Irish Men’s Sheds, poses some interesting questions. His intention here is to start a conversation rather than provide the answers. Join the conversation email him at firstname.lastname@example.org
In the early stages of for-profit start-ups, a core way of building a team of motivated individuals, who have a vested interest in the success of your organisation, is to offer some equity. A tech start-up for example, could have three to five early stage team members who all share the equity and potential riches if their venture is a success. During the early stages of such company’s development, none of the team would be receiving an income but the equity sharing mechanism allows the team to grow, thus increasing the skill set, the capacity and the chances of success exponentially. This is often a very exciting, high energy phase of a company’s development when the lack of income is overcome by the expectations that great things lie ahead.
Now we know that a main difference between the traditional entrepreneurship and social entrepreneurship is that the former is often motivated by financial gain or profit and the latter by a drive to solve a societal problem.
So is there a way to enthuse a potential partner to join us on the journey as we develop our socially motivated organisation? On a small number of occasions I have come across someone who really “gets it”; a person who can see the potential of our organisation and perhaps has a different skill set to mine and whose work could transform our young organisation. The problem is that I don’t yet have the funds to pay an additional staff member, no matter how much I would like to. In these circumstances it is unlikely that anyone would commit to working on our project without pay or equity.
Similar to sharing equity in the start-up phase many bigger firms are now promoting the concept of intrapreneurship. This is a way of getting high levels of innovation, hard work and forward thinking from their team and where there is little risk to the individual or the company. Intrapreneurship is defined as:
“Acting like an entrepreneur within a larger organisation. The term is derived from a combination of “intra” or internal, and “entrepreneurship.” Intraprenuers are usually highly self-motivated, proactive and action-oriented people who are comfortable with taking the initiative, even within the boundaries of an organization, in pursuit of an innovative product or service.” 
Again the traditional partnerships or for-profit companies with share capital have the upper hand when it comes to taking advantage of this concept on intrapreneurship. They can offer bonuses or larger shares of future profits based on the innovation or ideas generated by their intrapreneurs.
This leaves us with a dilemma; we can’t offer equity or promise large future salaries but we need these talented and motivated individuals to come and work with us. How can we create the conditions or circumstances which would solve this problem? Unfortunately this post asks more questions than it answers, but just to start the conversation may be a good thing.
There are some examples of projects being led by more than one Social Entrepreneur, such as the excellent Soar led jointly by Tony Griffin and Karl Swan but they have been together from the start. I am starting this conversation to see if we can identify a way to bring someone on board who we meet along the way, and to appropriately reward them, but within the limits of the organisations current financial position.
If we were to find someone who we would love to have working with us and who is willing to get involved, one of the first things we have to do is to let go of control. Social entrepreneurs can often have a very solid sense of ownership with sometimes fixed ideas of how things should be. To work successfully with another entrepreneur we would need to flexible and open to new ideas.
Another possibility would be to hand a segment of the organisation, its functions and its potential earning capacity, over to our new partner or ‘Intraprenuer’. For example, if we need an improved online presence, we could hand over our website to a web developer / designer on the premise that he/she can keep some incoming advertising revenue that the site earns as their pay. This person would, of course, be someone you know and trust, who you have developed a strong relationship with and who shares a vision with you of how the organisation can grow into the future.
As I mentioned above this is only the start of the conversation. I would love to hear from you so please email me at email@example.com if you have any thoughts on this topic.
Irish Men’s Sheds Association,
We are delighted to announce that following a very competitive process we have selected Lucy Masterson as the new Head of Development here in Social Entrepreneurs Ireland.
Lucy is a previous Social Entrepreneurs Ireland Awardee. In 2012, she won an Elevator Award for her organisation Hireland. Hireland, which started as a kitchen conversation with friends discussing the economic crisis that had hit Ireland grew into a national movement calling on the nation’s small and medium enterprises to kick-start Ireland’s economic recovery by pledging to hire 1 more person. Over 5,400 jobs were created since Hirelands inception in 2012 demonstrating the central role the Irish SME community plays in our economic recovery.
Aside from her work with Hireland, Lucy has a huge wealth of experience marketing national and international brands. She lectures on social and not-for-profit marketing and has worked closely with the UCD Innovation Academy as an in-house entrepreneur and mentor. She has also been supported by Enterprise Ireland as a female founder of a high potential start up business.
She has an amazing track record of engaging communities around a big idea, building support and getting people on board. We’re looking forward to her bringing those skills to take Social Entrepreneurs Ireland to the next level.
Lucy has an infectious sense of optimism and an incredible passion for social entrepreneurship; the whole team here are extremely excited to start working with her.
Welcome on board Lucy!
Ahead of our annual Awards ceremony on the 12th November, we have asked some previous winners to share with us the progress of their organisations since receiving their SEI Award. Anam Cara won a Social Entrepreneurs Ireland award in 2008. Since then, they have expanded their services and supported more than 6,250 bereaved parents. Here Sharon Vard, CEO of Anam Cara explains how far they have come and their plans for the future.
This year Anam Cara is commemorating 7 years since the launch of our national organisation. In that time we have supported more than 6,250 parents following the death of their son or daughter. We do this through both our online and face to face support services.
Anam Cara was very fortunate to receive an SEI award in 2008. This was instrumental in allowing us to expand the organisation from the initial meetings in Dublin and Cork to eight parent support groups throughout the four provinces.Today we have nine active groups, meeting monthly and co-facilitated by a bereavement support professional and a parent volunteer. Professionals were introduced into the meetings in 2012 and their presence helps ensure a safe and comfortable forum for parents who are often in an extremely vulnerable place.
As well as our peer support meetings, Anam Cara also hosts Bereavement Information evenings andfamily remembrance and social events. Our website provides private online forums for both bereaved parents and adult siblings, as well as links to information and other resources in the community. We receive no state funding and rely on grants and donations to fund our services, all of which are offered free of charge.
“ You think you are the only person in the world feeling the loneliness and fear and pain. Then you find out you are not, and while they can’t take the pain away, it does lift the isolation.”
-Bereaved Mum, Dublin
The last year or so has seen Anam Cara move into new territory. We are proud to have co-founded the Family Bereavement Network in Europe, which brings together organisations across ten European countries. The network’s focus is to ensure the sharing of research, information and best practices across similar organisations in Europe, as well as advocacy at EU level for statutory leave for bereaved employees.
Bereaved parents are under financial pressure to return to work. Employers are under pressure to have a productive and efficient work force. Colleagues often feel awkward around the return of a co-worker to the work place who has experienced the death of a child, not knowing what to say or do, or how best to support them.
Recognising the dilemmas of these groups, in 2014 Anam Cara conducted a survey among parents in the Anam Cara Network on what helped/did not help them. The result is what we believe to be a unique and essential booklet: “Guidelines for Employers of Bereaved Parents”. It will be launched in November 2014 and distributed to employers throughout the country.
Every year some 2,500 families in Ireland experience the death of a child. The grieving process can last far longer than society realises. Anam Cara envisions that “every family throughout Ireland will have the relevant support services they need following the death of their child.”
To this end, our objectives for the coming year include increasing our reach so that face-to-face peer support services will be available within 75 miles of any bereaved parent in the country. We would also like to establish a bursary to provide counselling for bereaved siblings, though our ability to do this will depend on whether we can access much-needed funding.
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